How Black Entrepreneurs Can Use Bartering to Grow and Scale Their Business with Nicole Murphy

Written By Keri Henderson

Nicole Murphy is a tech founder, speaker, and advocate for collaborative entrepreneurship. She is the Founder and CEO of Barter Black®, a membership-based bartering platform built for Black entrepreneurs to exchange products and services.

In this episode, we break down how entrepreneurs can use bartering and community to start, grow and scale their businesses without relying solely on cash. She shares how she turned an idea born during the pandemic into a platform that helps Black entrepreneurs exchange products and services, save money, and build stronger businesses through collaboration.

We talk about:

  • How to use bartering as a business growth strategy when funding is limited

  • Why community-driven entrepreneurship and collaboration are the keys to building sustainable Black-owned businesses

  • Lessons every Black tech founder needs to hear before launching their next app or tech startup idea

  • The truth about tech accelerators, startup pitch competitions, and small business grants — and when they're actually worth your time

  • Why cutting out the noise and focusing on business implementation over learning may be the best thing you can do for business growth

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